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How does star rating influence consumers' willingness to pay a premium? The roles of brand image, consumer involvement, and review volume / Arun Saxena; ; under the guidance of Diptiman Banerji and Deepak Sangroya

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Saxena, Arun [researcher]

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Material type: Text

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TextLanguage: English Publication details: Sonipat : O.P. Jindal Global University, Jindal Global Business School, 2024Subject(s):

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Item type	Home library	Collection	Call number	Status	Notes	Date due	Barcode
Print	OPJGU Sonepat- Campus Main Library	Thesis/Dissertation	658.8 SA-H (Browse shelf(Opens below))	Not For Loan	Gifted by JGBS office		400057

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Previous	632.96 GU-D Feasibility of section 3(d)	658.022 MA-R Role of entrepreneur in industrial insolvency	658.408 CH-C Corporate social responsibility in India and Singapore	658.8 SA-H How does star rating influence consumers' willingness to pay a premium? The roles of brand image, consumer involvement, and review volume /	658.83430951054 WE-C A comparative study on the influence of consumer privacy concerns on behavioral intentions in e-commerce between China and India /	799.210711 GI-I Impact of mental training intervention on shooters and archers	954.03 PR-R Resources and rule in zamindari South India, 1802-1903 : Sivagangai and Ramnad as kingdoms under the Raj /

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