How does star rating influence consumers' willingness to pay a premium? The roles of brand image, consumer involvement, and review volume / (Record no. 3093171)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00853nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | JGU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240828144012.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240822b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Qualifying information | hbk |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| Transcribing agency | JGU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Saxena, Arun |
| Relator term | researcher |
| 9 (RLIN) | 1664415 |
| 245 ## - TITLE STATEMENT | |
| Title | How does star rating influence consumers' willingness to pay a premium? The roles of brand image, consumer involvement, and review volume / |
| Statement of responsibility, etc | Arun Saxena; ; under the guidance of Diptiman Banerji and Deepak Sangroya |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Sonipat : |
| Name of publisher, distributor, etc | O.P. Jindal Global University, Jindal Global Business School, |
| Date of publication, distribution, etc | 2024 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer |
| 9 (RLIN) | 1664416 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Brand image |
| 9 (RLIN) | 1664417 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Banerji, Diptiman |
| Relator term | supervisor |
| 9 (RLIN) | 1664418 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sangroya, Deepak |
| Relator term | supervisor |
| 9 (RLIN) | 1664419 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Koha item type | Home library | Current library | Shelving location | Full call number | Barcode | Total Checkouts | Date last seen | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Thesis/Dissertation | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.8 SA-H | 400057 | 22/08/2024 | Gifted by JGBS office |