Changing face of management in Thailand
Material type:
- 9780415443326
- 658.009592 22 CH-
- HD70.T5 C53 2009

Includes bibliographical references and index.
Business in Thailand : an overview -- Political backdrop 1997-2008 -- Socio-cultural context -- Tourism -- HRM -- Marketing : design, aesthetics and superstition -- Credit risk management -- Public sector organizations -- Corporate governance -- Corporate women manager -- E-communication -- The Thailand brand.
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