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Digital marketing / Seema Gupta.

By: Material type: TextTextLanguage: English Publication details: Chennai : McGraw Hill, 2023.Edition: 3rd edISBN:
  • 9789355320407
Subject(s): Summary: "Built to focus on what matters most in today’s high-tech, globalized world, the third edition of Digital Marketing combines curricula needs with practitioners’ insights from across the entire spectrum of the subject area. The book takes a thoroughly application-based approach and is useful for both beginners trying to understand the nuances of the subject as well as practitioners needing managerial insights. The text is replete with latest data and figures to capture latest developments in the subject area and a plethora of enhanced pedagogical features."--
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Item type Home library Collection Call number Status Notes Date due Barcode
Print Print OPJGU Sonepat- Campus Main Library Textbooks 658.872 GU-D (Browse shelf(Opens below)) Checked out Gifted by Anoushka Goyal 22/10/2024 025230
Print Print OPJGU Sonepat- Campus Central Library Course Reserve 658.872 GU-D (Browse shelf(Opens below)) Not For Loan (Restricted Access) 151711
Print Print OPJGU Sonepat- Campus Main Library Textbooks 658.872 GU-D (Browse shelf(Opens below)) Checked out 07/12/2024 151712
Print Print OPJGU Sonepat- Campus Main Library Textbooks 658.872 GU-D (Browse shelf(Opens below)) Checked out 30/11/2024 151713
Print Print OPJGU Sonepat- Campus Main Library Textbooks 658.872 GU-D (Browse shelf(Opens below)) Checked out 29/11/2024 151714
Print Print OPJGU Sonepat- Campus Main Library Textbooks 658.872 GU-D (Browse shelf(Opens below)) Checked out 23/10/2024 151715

"Built to focus on what matters most in today’s high-tech, globalized world, the third edition of Digital Marketing combines curricula needs with practitioners’ insights from across the entire spectrum of the subject area. The book takes a thoroughly application-based approach and is useful for both beginners trying to understand the nuances of the subject as well as practitioners needing managerial insights. The text is replete with latest data and figures to capture latest developments in the subject area and a plethora of enhanced pedagogical features."--

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