E-business and e-commerce management strategy, implementation and practice
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TextPublication details: Delhi Pearson 2013Edition: 5thDescription: xxxi, 704 p. col. ill. col. map 27 cmISBN: - 9789332511170
- 658.872 23 CH-E
- HF5548.32 .C472 2011
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OPJGU Sonepat- Campus | Textbooks | Main Library | 658.872 CH-E (Browse shelf(Opens below)) | Available | 140436 | ||
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OPJGU Sonepat- Campus | Textbooks | Main Library | 658.872 CH-E (Browse shelf(Opens below)) | Available | 140437 | ||
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OPJGU Sonepat- Campus | Textbooks | Main Library | 658.872 CH-E (Browse shelf(Opens below)) | Available | 140438 | ||
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OPJGU Sonepat- Campus | Textbooks | Main Library | 658.872 CH-E (Browse shelf(Opens below)) | Available | 140439 | ||
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OPJGU Sonepat- Campus | Textbooks | Main Library | 658.872 CH-E (Browse shelf(Opens below)) | Available | 140440 | ||
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OPJGU Sonepat- Campus | Textbooks | Main Library | 658.872 CH-E (Browse shelf(Opens below)) | Available | 140441 |
Includes bibliographical references and index.
Introduction to e-business and e-commerce -- Marketplace analysis for e-commerce -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- E-business service implementation and optimization.
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