Managing customers as investments (Record no. 4587)

MARC details
000 -LEADER
fixed length control field 00514nam a22001697a 4500
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field Paper bound
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100602t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131719145
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.812
Item number GU-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, Sunil
9 (RLIN) 30081
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lehmann, Donald R
9 (RLIN) 30082
245 ## - TITLE STATEMENT
Title Managing customers as investments
Remainder of title the strategic value of customers in the long run
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi
Name of publisher, distributor, etc Pearson Education
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent xvii,205p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Print
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan General Books OPJGU Sonepat- Campus FOBJGU Sonepat- Campus FOB Library 18/02/2011 The Book Company 224.25 658.812 GU-M 114847 15/07/2012 1 299.00 18/02/2011 Print
    Dewey Decimal Classification     General Books OPJGU Sonepat- Campus OPJGU Sonepat- Campus Main Library 02/06/2010 The Book Company 224.25 658.812 GU-M 106543 15/07/2012 2 299.00 02/06/2010 Print

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