Crossing the chasm (Record no. 218357)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00827 a2200265 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | JGU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241001020008.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170421b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780062292988 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moore, Geoffrey A |
| 9 (RLIN) | 37729 |
| 245 ## - TITLE STATEMENT | |
| Title | Crossing the chasm |
| Remainder of title | Marketing and Selling Disruptive Products to Mainstream Customers |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Harper Collins |
| Date of publication, distribution, etc | 2014 |
| Place of publication, distribution, etc | New York |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Selling--High technology |
| 9 (RLIN) | 37730 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Technological innovations--Marketing |
| 9 (RLIN) | 37731 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | High technology--Marketing |
| 9 (RLIN) | 37732 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 37733 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | High technology industries |
| 9 (RLIN) | 37734 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Selling--Technology |
| 9 (RLIN) | 37735 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Koha item type | Home library | Current library | Shelving location | Full call number | Barcode | Total Checkouts | Date last seen | Date checked out | Checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | General Books | OPJGU Sonepat- Campus | FOBJGU Sonepat- Campus | FOB Library | 658.8 MO-C | 135431 | 4 | 23/03/2023 | 22/02/2023 | |||||
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.8 MO-C | 135432 | 4 | 30/09/2024 | 30/09/2024 | 29/11/2024 |