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Commonsense direct & digital marketing

Bird, Drayton

Commonsense direct & digital marketing Commonsense direct and digital marketing - 5th ed. - London Kogan Page 2007 - viii,434p. ill. 25cm.

"Rev. ed. of: Commonsense direct marketing / Drayton Bird. 4th ed. London ; $a Dover, N.H. : Kogan Page, 2000"--T.p. verso. Includes index.

ISBN: 9780749447601

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Subjects--Topical Terms:
Direct marketing.

LC Class. No.: /

Dewey Class. No.: 658.872 / BI-C

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