Global strategic management
Ungson, Gerardo R
Global strategic management - New York ME Sharpe 2009
Includes bibliographical references and indexes.
Global strategic management : an overview -- Analyzing the external environment -- Formulating strategy and developing a business model -- Positioning strategic choices in a global context -- Leveraging competitive advantage through global marketing -- Leveraging competitive advantage through global sourcing -- Leveraging competitive advantage through strategic alliances -- Leveraging competitive advantage through innovation -- Implementing strategy using structures and processes -- Implementing strategy by cultivating a global mindset -- Implementing strategy using financial performance measures -- Integration and emerging issues in global strategic management objectives.
9788190210058
2006024565
GBA754421 bnb
013790327 Uk
Strategic planning.
Globalization--Economic aspects.
HD30.28 / .U535 2008
Global strategic management - New York ME Sharpe 2009
Includes bibliographical references and indexes.
Global strategic management : an overview -- Analyzing the external environment -- Formulating strategy and developing a business model -- Positioning strategic choices in a global context -- Leveraging competitive advantage through global marketing -- Leveraging competitive advantage through global sourcing -- Leveraging competitive advantage through strategic alliances -- Leveraging competitive advantage through innovation -- Implementing strategy using structures and processes -- Implementing strategy by cultivating a global mindset -- Implementing strategy using financial performance measures -- Integration and emerging issues in global strategic management objectives.
9788190210058
2006024565
GBA754421 bnb
013790327 Uk
Strategic planning.
Globalization--Economic aspects.
HD30.28 / .U535 2008