Marketing metaphoria what deep metaphors reveal about the minds of consumers

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Publication details: Boston Harvard Business Press 2008Description: xxi,230pISBN:

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Holdings
Item type	Home library	Collection	Call number	Status	Date due	Barcode
Print	OPJGU Sonepat- Campus Main Library	General Books	658.8342 ZA-M (Browse shelf(Opens below))	Available		103788

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