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American television industry

By: Material type: TextTextSeries: International screen industriesPublication details: New York Palgrave Macmillan 2009Description: 202 p. 24 cmISBN:
  • 9781844573370
Subject(s): DDC classification:
  • 23 384.550973 CU-A
LOC classification:
  • PN1992.3.U5 C87 2009
Contents:
Introduction -- Key Players -- Audiences and Advertising -- Television Programming -- Making TV on the Broadcast Networks -- Branded Cable Networks -- The New Economies of TV Information -- Conclusion.
Item type: Print
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Item type Home library Collection Call number Status Date due Barcode
Print Print OPJGU Sonepat- Campus Main Library General Books 384.550973 CU-A (Browse shelf(Opens below)) Available 135741

Includes bibliographical references (p. [185]-192) and index.

Introduction -- Key Players -- Audiences and Advertising -- Television Programming -- Making TV on the Broadcast Networks -- Branded Cable Networks -- The New Economies of TV Information -- Conclusion.

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