000			01498cam a22003014a 4500
001			16164283
005			20190506020018.0
007			Hard bound
008			100330s2010 nyua b 001 0 eng
010			_a 2010011613
020			_a9780415990455
035			_a(OCoLC)ocn223810649
040			_aDLC _cDLC _dYDX _dBTCTA _dBAKER _dYDXCP _dBWX _dCDX _dDLC
050	0	0	_aP96.E25 _bA483 2010
082	0	0	_a338.4730223 _222 _bAL-M
100	1		_aAlbarran, Alan B
245	1	4	_aMedia economy
260			_aLondon _bRoutledge _c2010
300			_axi,202p. _bill. ; _c23 cm.
490	0		_aMedia management and economics series
504			_aIncludes bibliographical references (p. 183-190) and index.
505	0		_aUnderstanding the media economy -- Theories and approaches used to examine the media economy -- Key concepts to understand the media economy -- Evolving markets in the media economy -- Multi-platform media enterprises -- Technology and the media economy -- Globalization and the media economy -- Regulation and the media economy -- Social aspects of the media economy -- Finance, valuation, and investment in the media economy -- Labor and the media economy -- Assessing the future of the media economy.
650		0	_aMass media _xEconomic aspects.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK _022
999			_c8306 _d8306