000 02014cam a2200361 a 4500
001 14907139
005 20131008125531.0
007 Paper bound
008 070628s2008 nyua b 001 0 eng
010 _a 2007026773
020 _a9780230603868
035 _a(OCoLC)154677450
_z(OCoLC)149148340
040 _aDLC
_cDLC
_dBTCTA
_dYDXCP
_dBAKER
_dC#P
_dIXA
_dNLGGC
_dDLC
050 0 0 _aGN450
_b.F67 2008
082 _222
_a306.4
_bFO-C
100 1 _aFoster, Robert John
_d1957-
245 1 0 _aCoca-globalization
_bfollowing soft drinks from New York to New Guinea
260 _aNew York
_bPalgrave Macmillan
_c2008
300 _axxvii,275p.
_bill. ;
_c21 cm.
504 _aIncludes bibliographical references (p. [251]-268) and index.
505 0 _aThe social life of worldly things : commodity consumption and globalization -- Glocalizing Coca-Cola : the multilocal multinational corporation -- Qualifying products : trademarks, brands, and value creation -- A network of perspectives : the meanings of soft drinks in Papua New Guinea -- Corporations, consumers, and new strategies of citizenship -- Shareholder activism : consumer citizenship inside the corporation -- Pouring rights : politics, products, agency, and change -- Conclusion : product networks and the politics of knowledge.
650 0 _aCommerce
_xSocial aspects.
650 0 _aCola drinks
_xSocial aspects.
650 0 _aConsumers
_xSocial aspects.
650 0 _aCulture and globalization.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0730/2007026773-b.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0730/2007026773-t.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0809/2007026773-d.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c5798
_d5798