000 00543nam a22001817a 4500
005 20241002020011.0
007 Hard bound
008 100622t xxu||||| |||| 00| 0 eng d
020 _a9780230606227
082 _222
_a658.827
_bHO-G
100 _aHollis, Nigel
_91665254
100 _aBrown, Millward
_91665255
245 _aGlobal brand
_bhow to create and develop lasting brand value in the world market
260 _aNew York
_bPalgrave Macmillan
_c2008
300 _axvii,254p.
942 _2ddc
_cBK
_01
999 _c5396
_d5396