| 000 | 00514nam a22001697a 4500 | ||
|---|---|---|---|
| 007 | Paper bound | ||
| 008 | 100602t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788131719145 | ||
| 082 |
_222 _a658.812 _bGU-M |
||
| 100 |
_aGupta, Sunil _930081 |
||
| 100 |
_aLehmann, Donald R _930082 |
||
| 245 |
_aManaging customers as investments _bthe strategic value of customers in the long run |
||
| 260 |
_aDelhi _bPearson Education _c2005 |
||
| 300 | _axvii,205p. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c4587 _d4587 |
||