000 00380 a2200145 4500
007 paper bound
020 _a9788177225211
082 _222
_a658.8342
_bAS-C
100 _aAssael, Henry
245 _aConsumer behavior
_ba strategic approach
260 _aNew Delhi
_bBiztantra
_c2005
300 _axxxii,673p.;
942 _2ddc
_cBK
_01
999 _c4208
_d4208