000 00630nam a22002295a 4500
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008 131113s2013 xx 000 0 eng
010 _a 2012537593
020 _a9781107415010
040 _aDLC
_cDLC
042 _apcc
245 0 0 _aMarketing strategy
_bcase book
260 _aCambridge
_bCambridge University Press
_c2013
700 1 _aLee, Alvin
_918931
906 _a0
_bibc
_corigres
_d2
_encip
_f20
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