000 00483 a2200169 4500
007 paper bound
020 _a9788131509128
082 _222
_a658.827
_bOG-A
100 _aO'Guinn, Thomas C
_96628
100 _aAllen, Chris T
_96629
100 _aSemenik, Richard J
_96630
245 _aAdvertising management with integrated brand promotion
260 _aAustralia
_bCengage Learning
_c2009
300 _a648p.;
942 _2ddc
_cBK
_02
999 _c3933
_d3933