000			00501nam a22002057a 4500
003			OSt
005			20131008125511.0
007			paper bound
008			100510t xxu||||| |||| 00| 0 eng d
020			_a9780070667662
040			_cnone
082			_222 _a659.1 _bAR-C
100			_aArens, William F _96505
245			_aContemporary advertising
250			_a10th ed.
260			_aNew Delhi _bTata McGraw-Hill _c2006
300			_axxxiv,614p.
942			_2ddc _cBK
999			_c3863 _d3863