| 000 | 00444 a2200157 4500 | ||
|---|---|---|---|
| 007 | hard bound | ||
| 020 | _a9781422121153 | ||
| 082 |
_222 _a658.8342 _bZA-M |
||
| 100 |
_aZaltman, Gerald _95383 |
||
| 100 |
_aZaltman, Lindsay H _95384 |
||
| 245 |
_aMarketing metaphoria _bwhat deep metaphors reveal about the minds of consumers |
||
| 260 |
_aBoston _bHarvard Business Press _c2008 |
||
| 300 | _axxi,230p.; | ||
| 942 |
_2ddc _cBK _02 |
||
| 999 |
_c3080 _d3080 |
||