000 01425nam a22002417a 4500
003 JGU
005 20240329020036.0
008 240122b |||||||| |||| 00| 0 eng d
020 _a9781250127501
_qpbk.
040 _beng
_cJGU
041 _aeng
100 _aKroc, Ray,
_91645990
_eauthor
245 _aGrinding it out :
_bthe making of McDonald's /
_cRay Kroc with Robert Anderson.
260 _aNew York :
_bSt. Martin's Griffin,
_c2016.
520 _a"Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries. But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise. Now meet Ray Kroc, the man behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and born storyteller, he will fascinate and inspire you. You'll never forget Ray Kroc."--
600 _aKroc, Ray,
_y1902-1984.
_91659189
650 _aMcDonald's Corporation
_9402852
650 _aRestaurateurs
_91030708
700 1 _aAnderson, Robert,
_eauthor
_9528337
999 _c3058104
_d3058104