| 000 | 01643nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | JGU | ||
| 005 | 20240919020012.0 | ||
| 008 | 230303b |||||||| |||| 00| 0 eng d | ||
| 020 |
_a9780307887894 _qpbk. |
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| 040 |
_beng _cJGU |
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| 041 | _aeng | ||
| 100 | 1 |
_aRies, Eric, _eauthor _9119906 |
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| 245 |
_aThe lean startup : _bhow today's entrepreneurs use continuous innovation to create radically successful businesses / _cEric Ries. |
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| 260 |
_aNew York : _bCurrency Books, _c2014. |
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| 520 | _a"Starting up a new company or a business always involves a lot of risk. A number of startups fail even before they can reach a certain level. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation To Create Radically Successful Businesses is about using a new and innovative approach called ‘Lean Startup’ to revolutionise the world of business. When an individual or a group of individuals starts a new business, there is always an air of uncertainty prevailing over their minds. What they want to do is to create something meaningful that will sustain, proving all the uncertainties futile. The Lean Startup approach concentrates on increasing the capital efficiency of the companies as well as using the human creativity to its highest level. The book explains difficult concepts like validated learning and vanity metrics, with ease. It puts forward new ideas to make the company agile and flexible."-- | ||
| 650 |
_aNew business enterprises _927841 |
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| 650 |
_aOrganizational effectiveness _91661499 |
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| 650 |
_aConsumers' preferences _968221 |
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| 999 |
_c3053641 _d3053641 |
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