000 02049nam a22002297a 4500
003 JGU
005 20230103125430.0
008 230103b |||||||| |||| 00| 0 eng d
020 _a9788125034643
_qhbk.
040 _beng
_cJGU
041 _aeng
100 _aRamagundam, Rahul,
_91638000
_eauthor
245 _aGandhi's khadi :
_ba history of contention and conciliation /
_cRahul Ramagundam.
260 _aHyderabad :
_bOrient Longman,
_c2008.
520 _a"The book is a study of khadi, the fabric that successfully transcended its commodity status to become a political symbol. Khadi was not just a symbol; it was a massive exercise in organisational establishment, in forging networks, brand-building, and ideological investment. Using a fresh and imaginative approach, the book shows how an idea, determinedly pursued, can become a movement. It also argues that simplicity as advocated by the khadi movement can be subversive and revolutionary. Khadi acquired emblematic status during India’s freedom struggle. Gandhi, largely acknowledged as the one who pioneered the fabric and invested it with symbolism, saw khadi as heralding real freedom to the millions of poor and marginalised Indians. Bringing a peripheral academic concern to its rightful centrality, the book analyses how Gandhi’s aggressive khadi campaign was meant to clearly separate Indians across a sartorial divide between those who clung to self-interest and, by extension, loyalty to British imperialism, and those who acted for social well-being. Recreating a parallel history of the khadi movement alongside that of India’s freedom struggle, Ramagundam argues that khadi’s core semiotic lay in its being a commodity of resistance against colonial exploitation. Focusing on the khadi movement, the book seeks to widen the academic debate on the forces leading to India’s independence."--
650 _aSwadeshi movement
650 _aNationalism
650 _aPolitics and government
999 _c3053317
_d3053317