000 02190cam a22002418i 4500
003 JGU
005 20230520020015.0
008 210430s2022 nyu b 001 0 eng
020 _a9780367623661
_qpbk.
035 _aJGU
040 _beng
041 _aeng
100 1 _aCroucher, Stephen Michael,
_9848845
_eauthor
245 1 0 _aUnderstanding communication research methods :
_ba theoretical and practical approach /
_cStephen M. Croucher and Daniel Cronn-Mills.
250 _a3rd ed.
260 _aNew York :
_bRoutledge,
_c2022.
520 _a"Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on both experimental design and methods of performance as method, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more"--
650 0 _aCommunication
_xResearch
_xMethodology.
_953365
700 1 _aCronn-Mills, Daniel,
_eauthor
_9848846
999 _c2517211
_d2517211