000 01064cam a2200301 a 4500
001 15549071
003 JGU
005 20241026020008.0
007 paper bound
008 081208s2010 njua b 001 0 eng
010 _a 2008053012
020 _a9789332536623
035 _a(OCoLC)ocn216941213
040 _aDLC
_cDLC
_dBTCTA
_dBAKER
_dYDXCP
_dC#P
_dBWX
_dDLC
082 0 0 _a658.827
_223
_bMO-M
100 1 _aMohr, Jakki J
_962914
245 1 0 _aMarketing of high-technology products and innovations
250 _a3rd
260 _aDelhi
_bPearson
_c2014
300 _axxvi, 542 p.
_bill.
_c26 cm
504 _aIncludes bibliographical references and index.
650 0 _aHigh technology industries
_xMarketing.
_962915
700 1 _aSengupta, Sanjit
_962916
700 1 _aSlater, Stanley
_962917
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_01
999 _c231491
_d231491