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008 160309s2016 caua b 001 0 eng d
010 _a 2016297235
020 _a9781483379586
035 _a(OCoLC)ocn910983833
040 _aYDXCP
_beng
_cYDXCP
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042 _alccopycat
050 0 0 _aP96.M4
_bP677 2016
100 1 _aPotter, W James
_937476
245 1 0 _aIntroduction to media literacy
246 3 0 _aMedia literacy
260 _aNew Delhi
_bSage
_c2016
504 _aIncludes bibliographical references (pages 255-261) and index.
505 0 _aWhy increase media literacy? -- How to think about media literacy -- Mass media industries: historical perspective -- Mass media industries: the economic game -- Mass media audience: industry perspective -- Mass media audience: individual perspective -- Mass media content -- Mass media effects -- Springboard.
650 0 _aMedia literacy.
_937477
650 7 _aMedia literacy.
_2fast
_937477
906 _a7
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