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Predicting market success new ways to measure customer loyalty and engage consumers with your brand by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John Wiley & Sons 2006
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: General Books 658.8343 PA-P.
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Do you want to keep your customers forever? by Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Harvard Business Press 2009
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: Thin Material 658.812 PI-D.
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Managing customer value one stage at a time by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey World Scientific 2010
Availability: Items available for loan: OPJGU Sonepat- Campus (1)Collection, call number: General Books 658.812 SO-M.
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