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			The pursuit of new product development : the business development process / Marc A. Annacchino. by Annacchino, Marc A Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Butterworth-Heinemann, ©2007 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Expert product management : advanced techniques, tips & strategies for product management & product marketing / by Brian Lawley. by Lawley, Brian Series: Business professional collection Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Cupertino, CA : HappyAbout.info, 2007 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Something really new : three simple steps to creating truly innovative products / Denis J. Hauptly. by Hauptly, Denis J Material type: Text; Format: available online ; Literary form: Not fiction Publication details: New York : AMACOM, ©2008 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			New product forecasting : an applied approach / Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney. by Kahn, Kenneth B Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Armonk, N.Y. : M.E. Sharpe, Inc., ©2006 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Overcoming inventoritis : the silent killer of innovation / Peter Paul Roosen and Tatsuya Nakagawa. by Roosen, Peter Paul Nakagawa, Tatsuya Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Cupertino, CA : HappyAbout.info, ©2008 Other title: Guide for manufacturing and technology organizations Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Expert product management toolkit bundle : advanced techniques, tips, strategies, templates and training for product management & product marketing / by Brian Lawley. by Lawley, Brian HappyAbout.info Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Adult; Publication details: Cupertino, Calif. : HappyAbout.info, ©2008 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Business-to-business brand management : theory, research and executive case study exercises / edited by Mark S. Glynn, Arch G. Woodside. by Glynn, Mark S Woodside, Arch G Series: Advances in business marketing & purchasing ; v. 15. Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, UK : JAI Press, 2009 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Design reuse in product development modeling, analysis and optimization / S.K. Ong, Q.L. Xu, Andrew Y.C. Nee. by Ong, S. K, 1969- Nee, A. Y. C. (Andrew Yeh Chris), 1948- Xu, Q. L Series: Series on manufacturing systems and technology ; v. 4. Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Hackensack, NJ : World Scientific, ©2008 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Creativity in product innovation / Jacob Goldenberg and David Mazursky. by Goldenberg, Jacob, 1962- Mazursky, David, 1954- Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Cambridge, U.K. ; New York : Cambridge University Press, ©2002 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			The phenomenal product manager / by Brian Lawley. by Lawley, Brian Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Cupertino, CA : HappyAbout.info, ©2009 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Built to Love : Creating Products That Captivate Customers. by Boatwright, Peter Cagan, Jonathan, 1961- Sturgess, Donna Series: BK business book Material type: Text; Format: available online ; Literary form: Not fiction Publication details: San Francisco : Berrett-Koehler Publishers, 2010 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			42 rules of product management : learn the rules of product management from leading experts from around the world / [edited] by Brian Lawley and Greg Cohen. by Lawley, Brian Cohen, Greg Series: 42 rules series Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Cupertino, CA : Super Star Press, ©2010 Other title: Forty two rules of product management Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin. by Sarin, Sharad Series: Response books Material type: Text; Format: available online ; Literary form: Not fiction Publication details: New Delhi : Thousand Oaks, Calif. : Response Books ; Sage Publications, 2010 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Creating innovative products and services : the FORTH innovation method / Gijs van Wulfen. by Wulfen, Gijs van Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Farnham, Surrey ; Burlington, VT : Gower Pub., 2011 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)
			Managing innovation in SME's : product development in small Irish electronic firms / Ann Ledwith ; editors, Paul Coughlan and John Bessant. by Ledwith, Ann Coughlan, Paul Bessant, J. R Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Newcastle : Cambridge Scholars, 2009 Online resources: Click here to access online Availability: Items available for loan: OPJGU Sonepat- Campus (1). Place hold Add to cart (remove)