TY  - BOOK
AU  - Groucutt, Jonathan
AU  - Leadley, Peter
AU  - Forsyth, Patrick
TI  - Marketing: essential principles, new realities
SN  - 9788175542860
U1  - 658.8 22
PY  - 2004///
CY  - New Delhi 
PB  - Kogan Page
ER  -