TY - BOOK AU - Handley, Ann, TI - Everybody writes : : your new and improved go-to guide to creating ridiculously good content SN - 9781119854166 PY - 2023/// CY - New Jersey PB - John Wiley & Sons Inc KW - Internet marketing KW - Marketing KW - Business communication N2 - "In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that’s helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing. In this new edition of Everybody Writes, you’ll find the strategies, techniques, tips, and tools you’ll need to refine, upgrade, and (most of all) inspire your own best content marketing."-- ER -