TY  - BOOK
AU  - Shmueli, Galit,
AU  - Wali, O.P.,
TI  - Data mining for business analytics: concepts, techniques, and applications in R 
SN  - 9789390421701
PY  - 2021///
CY  - New Delhi
PB  - Wiley
KW  - Data mining
KW  - R (Computer program language)
KW  - Python (Computer program language)
KW  - Business mathematics
KW  - Computer programs
KW  - Business
KW  - Data processing
N2  - "Data mining for business analytics: concepts, techniques, and applications in r is a comprehensive resource for learners pursuing graduate and undergraduate level courses in data mining, business analytics, and related courses within domain of AI. This is an excellent reference for analysts, researchers, and practitioners working in various domains of business like finance, marketing, human Resource, operations, information services, consultancy etc. , who want to tap more opportunities for insights in variety of data driven decision-making scenarios."--
ER  -