TY  - BOOK
AU  - Nagle,Thomas T
TI  - Strategy and tactics of pricing : a guide to profitable decision making 
SN  - 9781138607354
AV  - HF5416.5 .N34 1995 
U1  - 658.816 23
PY  - 2018///
CY  - London
PB  - Routledge
KW  - Pricing
KW  - Marketing
KW  - Decision making
N1  - Includes bibliographical references and indexes
ER  -