TY  - BOOK
AU  - Heinze,Aleksej
AU  - Fletcher,Gordon
AU  - Rashid,Tahir
AU  - Cruz,Ana
TI  - Digital and social media marketing : a results-driven approach 
SN  - 9781138917910 
AV  - HF5415.1265 .D5385 2017
U1  - 658.872 23
PY  - 2017///
CY  - London
PB  - Routledge
KW  - Internet marketing
KW  - Internet advertising
KW  - Electronic commerce
KW  - Social media
N1  - Includes bibliographical references and index
ER  -