TY  - BOOK
AU  - Ashworth, Gregory
AU  - Kavaratzis, Mihalis
TI  - Towards effective place brand management: branding European cities and regions
SN  - 9781848442429
U1  - 658.827 22
PY  - 2010///
CY  - Cheltenham
PB  - Edward Elgar
ER  -