Booming digital stars : 11 inspiring adventures from India's creator economy / Harsh Pamnani and Manish Pandey.

By:

Pamnani, Harsh [author]

Contributor(s):

Pandey, Manish [author]

Material type: Text

TextLanguage: English Publication details: Chennai : Westland, 2021ISBN:

9789360459475

Subject(s):

digital stars -- Indian creator ecosystem -- content creation -- brand collaboration

Summary: There are many books about becoming the CEO of a large corporation or a fast-growing start-up. But not much has been written about creating and managing a single-person brand in an emerging Creator Economy. The size of this economy is humongous, and the available opportunities immense. However, in the crowded market of creators, the chances of getting lost are higher than those of getting noticed. If you want to be part of the Creator Economy, the lessons derived from the 11 journeys of India's leading Creators, covered in this book, will help you carve your niche and build a strong brand. Creators Covered Bhuvan Bam, Ashish Chanchlani, Kabita Singh, Nikunj Lotia,Prajakta Koli, Ranveer Allahbadia, Madan Gowri, Team Naach, Yashraj Mukhate, Abhi & Niyu, Ujjwal Chaurasia

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Notes	Date due	Barcode
Print	FOBJGU Sonepat- Campus	Special Collection - Chandra Chari	FOB Library	658.8720954 PA-B (Browse shelf(Opens below))	Available	Gifted by Chandra Chari		027005

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There are many books about becoming the CEO of a large corporation or a fast-growing start-up. But not much has been written about creating and managing a single-person brand in an emerging Creator Economy. The size of this economy is humongous, and the available opportunities immense. However, in the crowded market of creators, the chances of getting lost are higher than those of getting noticed. If you want to be part of the Creator Economy, the lessons derived from the 11 journeys of India's leading Creators, covered in this book, will help you carve your niche and build a strong brand. Creators Covered Bhuvan Bam, Ashish Chanchlani, Kabita Singh, Nikunj Lotia,Prajakta Koli, Ranveer Allahbadia, Madan Gowri, Team Naach, Yashraj Mukhate, Abhi & Niyu, Ujjwal Chaurasia

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