International business : competing in the global marketplace / Charles W. L. Hill.
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TextLanguage: English Publication details: Chennai : McGraw Hill Education, 2023.Edition: 13 edISBN: - 9789355324771
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OPJGU Sonepat- Campus Central Library | Course Reserve | 658.049 HI-I (Browse shelf(Opens below)) | Not For Loan (Restricted Access) | 152145 | ||
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| 657.3 SU-F Financial statement analysis / | 658 MU-M Management and organisational behaviour / | 658.02 BL-I Integrated marketing communication : creative strategy from idea to implementation / | 658.049 HI-I International business : competing in the global marketplace / | 658.049 MO-I International business / | 658.15 BR-F Financial management : theory and practice / | 658.15 BR-F Fundamentals of financial management / |
"This popular textbook on International Business is comprehensive and descriptive in nature. It captures latest events, statistics, examples, and includes new insights from latest research and covers relevant topics. The rich pedagogy used in the text contains opening and closing cases, and managerial boxes which specifically focus on managerial implications of the topics. It also provides 20 integrated cases as a learning vehicle across multiple chapters. The book is authored keeping focus on the topics, issues, and events relevant for management and business administration and allied disciplines. The usage of detailed and explanatory approach will help every management enthusiast to comprehend complex topics of this subject."--
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