Die Fabrikation von Kreativit�t Organisation und Kommunikation in der Mode
Material type: TextLanguage: German Series: Publication details: Bielefeld Bielefeld University Press 2019Description: 1 electronic resource (248 p.)Content type:- text
- computer
- online resource
- 9783837649925
- 9783839449929
- Organizational theory & behaviour
- Change
- Creative Industries
- Creativity
- Fashion Studies
- Innovation
- Innovationsforschung
- Kreativit�t
- Language
- Mode
- Neo-institutionalism
- Neo-Institutionalismus
- Organisationsforschung
- Organisationssoziologie
- Organization Studies
- Sociology of Organizations
- Sprache
- Technologie
- Technology
- Variation
- Variation
- Wandel
Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Electronic-Books | OPJGU Sonepat- Campus | E-Books Open Access | Available |
Open Access Unrestricted online access star
How is creativity created in fashion? Judith Nyfeler examines the actors involved along with their specific organizational methods (routines, technologies, projects, cooperations) and linguistic expressions (narratives, shows, storytelling). It turns out that instead of constantly renewing, variants are formed, whereby the formal facade of creativity and the operative activities of production are organizationally resolved from each other. The formation of variants is enhanced by language elements, which are always worked on, which in turn represents the basis for change as well as stability in fashion.
Wie wird Kreativit�t in der Mode hervorgebracht? Judith Nyfeler untersucht die daran beteiligten Akteure samt ihrer spezifischen Organisationsweisen (Routinen, Technologien, Projekte, Kooperationen) und sprachlichen Ausdrucksformen (Narrative, Shows, Storytelling). Dabei zeigt sich: Anstatt sich st�ndig zu erneuern, werden Varianten gebildet, wodurch die formale Fassade der Kreativit�t und die operativen Aktivit�ten der Produktion organisatorisch voneinander gel�st werden. Die Variantenbildung wird durch Sprachelemente verst�rkt, die stets mitbearbeitet werden, was wiederum die Grundlage f�r den Wandel, aber auch die Stabilit�t in der Mode darstellt.
Schweizerischer Nationalfonds zur F�rderung der Wissenschaftlichen Forschung
Creative Commons by/4.0/ cc
http://creativecommons.org/licenses/by/4.0/
German
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