Deceptive patterns : exposing the tricks that tech companies use to control you / Harry Brignull.

By:

Brignull, Harry [author]

Material type: Text

TextLanguage: English Publication details: London : Testimonium, 2023.ISBN:

9781739454401

Subject(s):

Summary: "Step into the shadowy world of deceptive patterns and learn how online businesses exploit consumers through carefully designed tricks and traps. In this eye-opening book, Harry Brignull unveils how these techniques work and why they're used, naming and shaming many well-known brands along the way. Regulations are changing rapidly, and we're seeing a big rise in legal enforcement. But is it enough to protect consumers?"--

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Item type	Home library	Collection	Call number	Status	Date due	Barcode
Print	OPJGU Sonepat- Campus Main Library	General Books	658.4038 BR-D (Browse shelf(Opens below))	Available		151089

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Previous	658.4038 BA-K Knowledge management primer	658.4038 BA-M Measure what matters to customers using key predictive indicators	658.4038 BE-W Wisdom network an 8 step process for identifying, sharing and leveraging individual expertise	658.4038 BR-D Deceptive patterns : exposing the tricks that tech companies use to control you /	658.4038 CA- Capitalization of knowledge a triple helix of university industry government	658.4038 CO- Communication and organizational knowledge contemporary issues for theory and practice	658.4038 CO-K Knowledge entrepreneur how your business can create, manage and profit from intellectual capital	Next

"Step into the shadowy world of deceptive patterns and learn how online businesses exploit consumers through carefully designed tricks and traps. In this eye-opening book, Harry Brignull unveils how these techniques work and why they're used, naming and shaming many well-known brands along the way. Regulations are changing rapidly, and we're seeing a big rise in legal enforcement. But is it enough to protect consumers?"--

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