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Measuring marketing the 110+ essential metrics every marketer needs John A. Davis
Material type:
TextPublication details: Boston Walter de Gruyter 2018Edition: 3rdDescription: xvi, 375p. illustrations 24 cmISBN: - 9781501515767
- 23 658.8 DA-M
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| Item type | Home library | Collection | Call number | Status | Date due | Barcode | |
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OPJGU Sonepat- Campus Main Library | General Books | 658.8 DA-M (Browse shelf(Opens below)) | Available | 140831 |
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| 658.8 CZ-M Marketing management | 658.8 CZ-M Marketing management | 658.8 DA-M Marketing through turbulent times | 658.8 DA-M Measuring marketing the 110+ essential metrics every marketer needs | 658.8 DW-B Business marketing | 658.8 EN- Entrepreneurship marketing principles and practice of SME marketing | 658.8 ET-M Marketing concepts and cases |
Includes bibliographical references and index.
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