Writing for the design mind

Includes bibliographical references and index.

Sitting down to write -- The writer's material -- Words -- Phrase to clause to sentence -- A dash through punctuation -- Thinking in diagrams -- Writing is argument -- Convincing -- Tone and voice -- Academic writing -- Writing long -- How to write to a person in admiration -- Business proposals and reports -- Copywriting -- Writing for social media.

Restricted to subscribers or individual electronic text purchasers.

"In Writing for the Design Mind author, designer and educator Natalia Ilyin offers clear, concise, and humorous writing tips, techniques and strategies to people who have spent their lives mastering design rather than learning to write. Ilyin's book helps designers approach writing in the same ways they approach designing / teaching skills and methods through encouragement, practical exercises and visual advice. Writing well is a skill, like any other, and with this book you can learn to do it with confidence."--

Also available in print.

Mode of access: World Wide Web