Normal view
MARC view
Entry Personal Name
001 - CONTROL NUMBER
- control field: 32263
003 - CONTROL NUMBER IDENTIFIER
- control field: JGU
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20160604145624.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 160604|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: JGU
- Transcribing agency: JGU
100 ## - HEADING--PERSONAL NAME
- Personal name: Kotler, Philip
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (JGU)0: Kotler, Philip, Framework for marketing management , 2009