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Psychology of advertising (Record no. 9336)

MARC details
000 -LEADER
fixed length control field	00464 a2200169 4500
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field	Hard bound
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	101213t xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780415442732
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	22
Classification number	659.101
Item number	FE-P
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Fennis, Bob M
9 (RLIN)	1659505
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Stroebe, Wolfgang
9 (RLIN)	43438
245 ## - TITLE STATEMENT
Title	Psychology of advertising
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc	Psychology Press
Date of publication, distribution, etc	2010
Place of publication, distribution, etc	New York
300 ## - PHYSICAL DESCRIPTION
Extent	xi,331p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Print
Source of classification or shelving scheme	Dewey Decimal Classification
Koha issues (borrowed), all copies	3

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Cost, replacement price	Price effective from	Koha item type
		Dewey Decimal Classification			General Books	OPJGU Sonepat- Campus	OPJGU Sonepat- Campus	Main Library	13/12/2010	Better Book Service	2016.06	5	659.101 FE-P	112670	22/02/2024	08/02/2024	2652.71	13/12/2010	Print