Marketing research (Record no. 7291)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00504nam a22001817a 4500 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | Paper bound |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100812t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131723173 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.83 |
| Item number | MA-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K |
| 9 (RLIN) | 9954 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dash, Satyabhusan |
| 9 (RLIN) | 9955 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research |
| Remainder of title | an applied orientation |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Pearson Education |
| Date of publication, distribution, etc | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxi,859p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | |
| Koha issues (borrowed), all copies | 74 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Restricted Access | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 12/08/2010 | The Book Company | 595.00 | 18 | 658.83 MA-M | 108675 | 24/05/2018 | 21/05/2018 | 12/08/2010 | ||||||
| Dewey Decimal Classification | Restricted Access | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 12/08/2010 | The Book Company | 595.00 | 16 | 658.83 MA-M | 108676 | 18/06/2020 | 26/02/2020 | 12/08/2010 | ||||||
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 12/08/2010 | The Book Company | 595.00 | 12 | 658.83 MA-M | 108677 | 26/06/2021 | 04/03/2020 | 12/08/2010 | |||||||
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 02/06/2011 | The Book Company | 20 | 658.83 MA-M | 120227 | 12/09/2022 | 05/09/2022 | 02/06/2011 | 550.00 | |||||||
| Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 02/06/2011 | The Book Company | 8 | 658.83 MA-M | 120226 | 26/05/2018 | 30/04/2018 | 02/06/2011 | 550.00 | |||||||
| Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 11/04/2018 | 2 | 658.83 MA-M | 014855 | 02/03/2020 | 01/02/2020 | 11/04/2018 | |||||||||
| Dewey Decimal Classification | Textbooks | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 11/04/2018 | 2 | 658.83 MA-M | 014856 | 15/03/2020 | 03/02/2020 | 11/04/2018 |