Building strong brands (Record no. 5468)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00414nam a22001577a 4500 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | Paper bound |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100624t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781849830409 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.827 |
| Item number | AA-B |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aaker, David A |
| 9 (RLIN) | 31161 |
| 245 ## - TITLE STATEMENT | |
| Title | Building strong brands |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London |
| Name of publisher, distributor, etc | Pocket Books |
| Date of publication, distribution, etc | 1996 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix,380p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | |
| Koha issues (borrowed), all copies | 7 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Total Renewals | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | General Books | OPJGU Sonepat- Campus | FOBJGU Sonepat- Campus | FOB Library | 29/05/2018 | KK Books (2378) | 363.00 | 4 | 658.827 AA-B | 138106 | 07/02/2023 | 29/11/2022 | 29/05/2018 | 1 | 364.00 | ||||
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 19/03/2015 | Book replaced by student | 559.00 | 4 | 658.827 AA-B | 012629 | 24/04/2024 | 22/02/2024 | 19/03/2015 |