Aesthetics in marketing (Record no. 4923)

MARC details
000 -LEADER
fixed length control field 00436nam a22001697a 4500
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field Paper bound
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100609t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780761935957
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8001
Item number BA-A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Baisya, Rajat K
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Das, G Ganesh
245 ## - TITLE STATEMENT
Title Aesthetics in marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Response Books
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent 313p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Print
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     General Books OPJGU Sonepat- Campus OPJGU Sonepat- Campus Main Library 09/06/2010 The Book Company 262.50 658.8001 BA-A 106777 15/07/2012 350.00 09/06/2010 Print

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