Online marketing (Record no. 3680)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00514nam a22001817a 4500 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | Paper bound |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100506t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780199239009 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Item number | GA-O |
| Classification number | 658.872 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gay, Richard |
| 9 (RLIN) | 6147 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Charlesworth, Alan |
| 9 (RLIN) | 6148 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Esen, Rita |
| 9 (RLIN) | 6149 |
| 245 ## - TITLE STATEMENT | |
| Title | Online marketing |
| Remainder of title | a customer led approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York |
| Name of publisher, distributor, etc | Oxford University Press |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv,538p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | |
| Koha issues (borrowed), all copies | 3 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 06/05/2010 | The Book Company | 4 | 658.872 GA-O | 104570 | 08/11/2016 | 04/10/2016 | 395.00 | 06/05/2010 | |||||
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 20/02/2014 | 2 | 658.872 GA-O | 009973 | 03/08/2017 | 01/08/2017 | 395.00 | 20/02/2014 |