Business analytics : (Record no. 2517383)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01887 a2200265 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | JGU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220805120023.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220805b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781352007251 |
| Qualifying information | pbk. |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | JGU |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Vidgen, Richard, |
| 9 (RLIN) | 849063 |
| Relator term | author |
| 245 ## - TITLE STATEMENT | |
| Title | Business analytics : |
| Remainder of title | a management approach / |
| Statement of responsibility, etc | Richard Vidgen, Sam Kirshner and Felix Tan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | Bloomsbury Academic, |
| Date of publication, distribution, etc | 2022. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "This exciting new textbook offers an accessible, business-focused overview of the key theoretical concepts underpinning modern data analytics. It provides engaging and practical advice on using the key software tools, including SAS Visual Analytics, R and DataRobot, that are used in organisations to help make effective data-driven decisions. Combining theory with hands-on practical examples, this essential text includes cutting edge coverage of new areas of interest including social media analytics, design thinking and the ethical implications of using big data. A wealth of learning features including exercises, cases, online resources and data sets help students to develop analytic problem-solving skills. With its management perspective on analytics and its coverage of a range of popular software tools, this is an ideal essential text for upper-level undergraduate, postgraduate and MBA students. It is also ideal for practitioners wanting to understand the broader organisational context of big data analysis and to engage critically with the tools and techniques of business analytics."-- |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management, |
| General subdivision | Statistical methods. |
| 9 (RLIN) | 33749 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business intelligence. |
| 9 (RLIN) | 31024 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Data mining. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kirshner, Sam, |
| Relator term | author |
| 9 (RLIN) | 1635246 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tan, Felix, |
| Relator term | author |
| 9 (RLIN) | 1635247 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Koha item type | Home library | Current library | Shelving location | Full call number | Barcode | Total Checkouts | Checked out | Date last seen | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Books | OPJGU Sonepat- Campus | OPJGU Sonepat- Campus | Main Library | 658.4033 VI-B | 146267 | 1 | 05/09/2024 | 06/08/2024 | 06/08/2024 |