Towards effective place brand management (Record no. 12104)

MARC details
000 -LEADER
fixed length control field 00518nam a22001697a 4500
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field Hard bound
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110321t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781848442429
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.827
Item number TO-
245 ## - TITLE STATEMENT
Title Towards effective place brand management
Remainder of title branding European cities and regions
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Cheltenham
Name of publisher, distributor, etc Edward Elgar
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent xiv,279p.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ashworth, Gregory
9 (RLIN) 10300
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kavaratzis, Mihalis
9 (RLIN) 10301
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Print
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     General Books OPJGU Sonepat- Campus OPJGU Sonepat- Campus Main Library 21/03/2011 Better Book Service 658.827 TO- 116215 15/07/2012 5813.00 21/03/2011 Print

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