Global brand how to create and develop lasting brand value in the world market
Hollis, Nigel Brown, Millward
Global brand how to create and develop lasting brand value in the world market - New York Palgrave Macmillan 2008 - xvii,254p.
9780230606227
658.827 / HO-G
Global brand how to create and develop lasting brand value in the world market - New York Palgrave Macmillan 2008 - xvii,254p.
9780230606227
658.827 / HO-G