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Consumer behavior

Schiffman, Leon G

Consumer behavior - 9th ed. - New Delhi Pearson 2007

Includes bibliographical references and indexes.

ISBN: 9788120330863

LCCN: 2005029392

Subjects--Topical Terms:
Consumer behavior.
Motivation research (Marketing)

LC Class. No.: HF5415.32 / .S35 2007

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